As the summer heat approaches, so does the launch of Elspiri, a new Miami-based swimwear brand launching in the U.S. this summer with their first-ever swim and beach attire collection for Summer 2022. The body-positive swimsuits and beachwear evoke wanderlust towards the sea through their vibrant, coastal styles and versatile designs made for every body. Greek-inspired, Elspiri’s collection features colorful florals, bright solids and animal prints that reflect many of the tropical and oceanside colors reminiscent of Santorini and nearby islands. The collection includes adjustable and supportive bikini tops with removable bra cups that come in four styles and seven different colors. The styles include: Cora, a lace front bralette with a supportive band in tones such as plumbago and fantasy floral; Athena, an over the shoulder top with tie back, available in a painted animal print and bougainvillea pink; Lyra, a versatile cross back bralette available in white, sorbet, bougainvillea and painted animal colors; and Ophelia, a triangle over the shoulder top, available in Greek blue and fantasy floral hues. Elspiri’s bikini bottoms are available in three different styles and a range of colors, including: Thea, a high leg V-cut bottom available in bougainvillea, printed animal and fantasy floral colors; Maya, a high-waisted, high leg bottom available in plumbago and bougainvillea; and Zoe, a drawstring tie-side triangle bottom in sorbet, printed animal, Greek blue, and floral colors. All bikini tops and bottoms are available in sizes small to extra-large, and can be mixed and matched. Bikini tops start at $79 and bikini bottoms start at $77. For a little more coverage, Elspiri created two styles of one-piece swimsuits, including Chloe, a lace front piece with a deep V-cut back and adjustable straps, available in sorbet, bougainvillea, and painted animal tones. The Alexandra, is a cut-out, keyhole one piece with adjustable tie back strings and comes available in Greek blue and fantasy floral colors. One-piece swimsuits start at $165 for solid colors and $172 for prints. In addition to swimwear, Elspiri is launching beachwear that complements its swimsuits or can be worn on their own as casual resort wear. From solid colored shirt dresses for a classic look, to sexy off-the-shoulder crop tops, the beach attire collection has something for everyone. The brand’s beachwear will come in three styles, including: Amara, an off-the-shoulder crop top in a fantasy floral color, which can be complemented by the matching sarong skirt, the Helen; Elena, a drawstring shirt dress available in fantasy floral, black, white, and blue printed animal patterns; and Catherine, a versatile neckline dress with a removable belt that comes available in black, and terrain and blue-tone animal prints. Elspiri’s beachwear ranges from $65 for off-the-shoulder crop tops to $165 for the drawstring shirt dress. When deciding on the collection’s materials to incorporate into the design, Carmet stated that “the brand strived to use quality fabrics from top mills in the industry to provide customers with the most value for their money. The human skin is the largest organ; we wanted to make sure we dressed it in premium fabrics.” Elspiri is made with quick-dry, anti-pilling, and wrinkle-free premium Italian fabrics that maintain comfort, colorfastness and elasticity. The beachwear collection is made with 100% Brazilian cotton and 100% viscose, giving each piece a linen appearance that is breathable, lightweight, soft and drapey. All fabrics used are OEKO-TEX® and Better Cotton Initiative (BCI) certified. To purchase Elspiri’s swimwear and beachwear or for more information, visit shopelspiri.com. By ML Staff. Images courtesy of Elspiri

Founded in 1996 in the heart of SoHo, New York City, American luxury womenswear brand Lafayette 148 has amassed a devoted following thanks to its relaxed-yet-confident collections—think flawless tailoring, tactile knits and architectural dresses crafted with impeccable fit and meticulous detail. Creative Director Emily Smith’s approach is built on luxe fabrics, exquisite artisanship, and a modern, understated aesthetic. For Spring Summer 2022, Lafayette 148 presents a collection that celebrates the spirit of New York design, craft and construction. A love letter to the workers and makers who built this city that continues to offer endless inspiration and energy for the brand and remains the place we call home. The Lafayette 148 design studio, home to Creative Director Emily Smith and her team, overlooks the Brooklyn Navy Yard – a wonderfully evocative starting point for a collection which acts as a symbol of meticulous design and assembly, of a pioneering spirit, and of the construction of New York City and its diverse patchwork of global inhabitants. A debut made in Italy beachwear collection consciously crafted using reclaimed ocean plastics The collection began as a feminine riff on workwear – the codes and traditions of masculine utilitarian clothing, reconsidered and elevated into a sophisticated wardrobe for the modern woman, for whom flawless quality, luxurious and sustainable materials and a dynamic New York sensibility are of equal importance. A carpenter’s jumpsuit is deconstructed and reimagined in finest cotton, embellished with contrast stitching and leather-trim collar and cuffs. An oven-baked denim jacket and pants are cinched at the waist and paired with tan nappa leather espadrilles and a silk scarf adorned with the brand’s signature L Beam print – comfort and functionality upgraded through a feminine recontextualization. Stripes run through the collection: as a nautical motif knitted into fine cashmere sweaters; woven into raw-cotton jackets as a nod to the railroads that forged the American path towards modernity; and in plissé fabrics which bring both fluidity and architectural rigor to dresses and tops as they envelop the body. As with the city of New York itself, the idea of patchwork is prevalent. A multitude of textures, techniques, crafts and stories. From dresses echoing the timeless and labor-intensive qualities of the American quilt to limited-edition knits that assemble and repurpose archive yarns into textural collages. Each piece a wearable luxury built to last, where every stitch counts and nothing is wasted. The natural worn permanence of the workwear inspiration is complemented by the introduction of versatile leather pieces such as a classic white shirt transformed into skived fine nappa and matching shorts. And a full range of Made In Italy bags and footwear which embrace contrasting materials – celebrating the juxtaposition of the raw and the refined, grain against canvas, texture and tonality, bursts of cobalt blue bringing verve and vibrancy to the season’s neutral palette. The bags themselves are built around the values and versatility of the Lafayette 148 woman’s daily life. The leather cage bag with its removeable and interchangeable canvas interior re-enforcing that in this collection the construction and interior are as meaningful as the outer surface. Ultimately, the collection is a holistic expression of femininity, where style is imbued with confidence, purpose with romanticism, heritage with modernity. And a wardrobe of effortless garments embedded with functionality, intricately assembled details, and a commitment to sustainable practice. Created and crafted with a lightness of touch. The essence of modern luxury. Learn more at www.lafayette148.com By ML Staff | Images courtesy of Lafayette 148.

SwimShow celebrated the full return of the in-person buying experience that started in Miami 40 years ago. The entire swimwear industry came together on Miami Beach July 16th - 18th. SwimShow presented at its landmark location, the Miami Beach Convention Center, while unveiling its newest branding elements: a new logo, a redesigned show floor and a new digital experience for show attendees and exhibitors, alike. The show started 40 years ago as an association of swim industry experts with the ultimate goal of bringing the swim brands together to support and cultivate the growth of what’s now internationally recognized as Swim Week. As the global trade show industry finally turns a page on digital meetings, SwimShow was excited to bring back the swim community on the show floor. “As we celebrated SwimShow's 40th anniversary, we couldn’t help but reflect on the last four decades of buyers and brands connecting in a single space, to touch and feel samples, meet face-to-face and discover new brands. The last two years during the pandemic made us realize the importance of in-person interactions and how crucial they are to the business of buying and selling collections. Without being able to feel the texture, see the real colors, and understand the construction of a product it is nearly impossible to purchase new collections. We are excited to have brought new brands to the forefront of the industry - while continuing to cultivate existing relationships and looking at the industry as a whole, under one roof.” says Russell Kniep, President of the Swimwear Association. The popular show known for its presentation of both emerging and veteran brands developed new show categories to help both brands and buyers navigate the show floor and further identify product categories. NewNew represented emerging brands, new to the market; SwimCore for those brands that have become swim staples, globally recognized and celebrated; and, finally, SwimMode for those innovative and disruptive brands that never fail to set the trends for every new season. “On the contrary of other shows out there, we are proud to represent all swim tiers and categories. We have worked with size-inclusive brands for many decades alongside those brands that are setting trends and those early innovators who made sustainability a priority many years ago. The swim industry is a niche market and our mission is to bring it back together in one place” says Judy Stein, SwimShow Executive Director. “We are witnessing a counter trend of online brands looking for offline visibility. Our goal is to bring everybody back, in-person, and do what we do best. These days more than ever, there is a need for human interaction to rediscover the tactile experience of trade shows. Even in conceptualizing our new logo icon, we connected the two S’s in an effort to symbolize unity and the swim industry coming together again.” Something else that was new to the SwimShow floor, was a collaboration with WGSN, the authorities in fashion trends. WGSN came together with SwimShow to present SwimLab - an incubator of four, cutting-edge, up-and-coming brands making strides in sustainability, inclusivity and innovation in swimwear. The brands included Bfyne, Leá the Label, Mare Perpetua and Natasha Tonic. The designers spoke on a panel on Day 2 of SwimShow moderated by WGSN Swim Editor, Rebecca Saygi. The conversation touched on new textile manufacturing and the need to reduce waste, and design swimwear for all bodies. Swimwear brands from countries across Latin America, Europe and Australia all flocked to Miami to present their upcoming collections. “After years of hard work, we knew we were ready to open the international market; we knew it was time for us to expand and show the world Mar de Lua! Our first participation at SwimShow in July 2021 was a complete success! We had over 30 international pre-orders from more than 7 countries and new contacts for further business. Being part of SwimShow marked a new beginning of growth and expansion for our brand!” said Carolina Diazgranados – Owner/Designer of Mar de Lua from Colombia. “There is nothing like showing our products in-person, seeing our loyal customers and meeting new ones. SwimShow has been a partner for us for more than two decades, helping us connect and develop relationships within the swim industry”. says Karine Laferriere- President North America Gottex. For this season, buyers recognized a new QR code, check-in management system in effort to continue SwimShow’s pledge toward sustainability, intrinsic to the swim industry. Another nod to sustainability was the choice to not add carpet on the show floor, “while some brands prefer to see carpet running up and down the aisles - it simply is not sustainable. The carpets are installed just for the show, then discarded and sent directly to the landfill.” says Stein. Renowned and leading retailers like Bloomingdale’s, Neiman Marcus and Macy’s attend SwimShow alongside hundreds of others. Within the swimwear community there is also a strong emphasis on resort-based retailers from local properties like The Breakers Palm Beach to International vacation properties, like Sandals. Michael Williams, Director of Retail Sandals Resorts International based in the Caribbean, “We don’t attend many trade shows but our annual pilgrimage to SwimShow is an absolute MUST on our buying calendar. We love the relaxed vibe of meeting with our existing vendors there, while being introduced to new brands in a fun, pressure-free environment.” For this upcoming season, SwimShow is excited to welcome brands like Andrew & Cole, Mar de Lua, Touch by Adriano Carolina to the SwimShow category NewNew - the section highlighting up-and-coming designers; while welcoming back staple, veteran brands Gottex, Jantzen, Body Glove to SwimShow’s SwimCore. The category highlighting resort fashion, SwimMode will feature brand’s such as Vitamin A, Hale Bob and Change of Scenery. The platform has also launched an industry focused blog called SwimStories. By ML Staff. Images Courtesy of SwimShow 40th Anniversary

Maaji is the first Swimwear & Beachwear manufacturer in Latin America to obtain the B Corp Certification on a mission to protect our planet, create consciousness, and inspire the community. The brand motto proudly states: “Our Maajic goes beyond the product, it’s positively impacting the planet and its people!” The brand joined a worldwide movement of more than 4,000 companies that aspire to be the best companies for the world and not just the best in the world. B corps are mission-driven companies that balance purpose and profit. They operate under the highest standards of social and environmental practices for the benefit of the planet and its people. Key Certified B Corporation Criteria: All swimwear is Carbon Neutral All collections use sustainable fibers that generate 80% less CO2 emissions and use 98% less water +120,000 planted trees +350 Direct Employees, and 6400 indirect employees, impacting +5000 families in Colombia Created Maaji Secondhand Store to encourage reuse of garments Made in Colombia with Maajic: 100% of the talent and 86% of their suppliers are Colombian Actively participating in local social causes By ML Staff. Images Courtesy of Maaji Swimwear

Flocking from the vibrant city of Medellin, Colombia with founding principles: sustainability, design - and a lot of color - ONEONE will hit the Swim Week calendar with a show that is sure to make a splash. Committed to sustainability and helping the planet one bikini at a time is the brand’s motto. “You order it, we make it.” says the brand’s founders, Olga and Santiago. No inventory excess means little to no waste and no deadstock. 50% of the bikinis are created from fabrics developed from recycled raw materials. A complete new wave for the swimwear industry - where eyes are on sustainability; ONEONE has perfected the manufacturing process. A six part collection will comprise of ribbed textured fabrics, juxtaposed with solid, simple materials, shiny lurex and original prints on eco-friendly fabrics in colors that include violet, navy, sky blue, coral and a solid, classic essentials line of black, white, gray and ivory swim styles. Something for everyone and every day! Founded in 2016, ONEONE is a lifestyle swim brand dedicated to creating beautiful, well-fitting suits for everyone. While “ONEONE” means “sand” in Samoan, it also signifies the union of two individual pieces to create one iconic style and the way the company is led by not one, but two founders, Olga and Santiago. “We met in college while pursuing law degrees. After graduating and earning our degrees, we chose to quit everything and pursue our ultimate dream:developing the high-quality swim brand that would become ONEONE.” says Olga. “We used our combined savings to design our first collection and shoot our first campaign in the Bahamas.” Today, ONEONE employs over 300 female heads of household in a privately-owned factory in Medellin, Colombia. They foster a constructive employee-led management system, ensuring that the employees are empowered and provided with ethical labor conditions in a safe and healthy work environment. ONEONE has been seen on celebrities including Kourtney Kardashian, Kendall Jenner, Miley Cyrus, Camila Coelho, Jessica Alba and Camila Cabello. By ML Staff Images Courtesy of OneOne Swimwear

Dress: Monot Shoes: Christian Louboutin Jewels: David Yurman Stylists: Danielle & Alix Dress: Berta Shoes: Stuart Weitzman Jewels: David Yurman Stylists: Danielle & Alix By ML Staff. Images courtesy of Sports Illustrated Swimsuit Launch Week

Miami’s iconic fashion festival, Miami Swim Week™ The Shows, is featuring the hottest swimwear trends including these top brands. The fashion event runs from July 11th to July 18th at the SLS South Beach Hotel. Kamari swim GoldBarrTM By Tammy Barr Jams by Jillian Bodhi Miami Supermodel Swimwear Tiare Hawaii Liliana Montoya Swim Ema Savahl Couture Bikinilista By ML Staff. Images courtesy of Miami Swim Week 2022

With Miami Swim Week 2022 making a splash this July 14-21, visitors and locals alike can enjoy lunch, happy hour, dinner and more at a handful of SoFlo spots in-between the fashionable festivities. Check out this list of the hottest places to dine around the city during this year’s Miami Swim Week. MIAMI BEACH Chotto Matte Global restaurant brand Chotto Matte celebrates the best of Nikkei cuisine through its electric and dynamic atmosphere. The Japanese-Peruvian destination is the perfect spot to continue the Swim Week excitement by dining from its a la carte menu and craft cocktail collection. Additionally, Chotto Matte is offering its new summer social hour this season, just in time for Swim Week. Every weekday from 4 - 7 p.m., the special menu features $14 craft cocktails, wines by the glass for $10 and BOGO on the Tokyo to Lima cocktail list, as well as small bites for the entire table to share. Combining the art of food with fashion, Chotto Matte is partnering with Peruvian swimwear brand, Aguaclara for a Swim Week pop-up from July 14 - July 18, where attendees can view and purchase the brand’s newest collection. Address: 1666 Lenox Ave. #1664, Miami Beach, FL 33139 Villa Azur Only a 15-minute walk from the Faena Forum, Miami Beach’s elegant European supper club Villa Azur whisks guests away to the French Riviera with its Mediterranean cuisine and exciting entertainment. This year, Miami Swim Week 2022 is taking place during Villa Azur’s exclusive weekly summer series L’ete en Or, meaning “The Golden Summer.” The traditional French experience takes place Wednesday through Sunday from 6:30 - 9 p.m, pairing Château Minutey rosé with oysters and Petrossian caviar as part of two exclusive dining options, FRESH & FLIRTY ($145 or $260) and LE SOMPTUEUX ($270 or $385). Live music will set the scene in the restaurant’s romantic dining room and lush courtyard, bringing the French Apéro to Miami Beach. Address: 309 23rd St, Miami Beach, FL 33139 Kosushi Created by 5x Michelin Star Award-Winning Chef George Koshoji, Kosushi gives guests the chance to experience a modern twist on the authentic qualities of Japanese dishes by incorporating Brazilian flavors. Kosushi presents high-quality ingredients through its artfully designed menu, from cool and hot tastings featuring wagyu to king crab, to a cocktail selection created by the talented Brazilian mixologist Márcio Silva. The restaurant’s sushi bar centerpiece showcases Kosushi’s talented chefs preparing each order, providing another show to add to Miami Swim Week’s list. Address: 801 South Pointe Dr. Unit# 105, Miami Beach, FL 33139 Fratelli La Bufala Hungry Swim Week guests can hop on over to Miami’s first Neapolitan pizzeria and staple Fratelli La Bufala for authentic Italian pizzas, pasta and more. Each pizza pie is cooked with the authentic technique of using a wood-fired oven, giving every bite a taste of Naples right from Miami. While Fratelli does the classics justice — from the cheesy Burrata ($24) to the Margherita ($14) — Fratelli’s expansive menu includes gourmet pizzas topped with various cheeses, meats and vegetables, and signature risotto sure to melt in your mouth, including Porcini and Truffle Risotto ($28) or the Seafood Risotto ($30). Address: 437 Washington Ave, Miami Beach, FL 33139 Mehzcla at The Balfour Hotel Mehzcla’s lush outdoor courtyard is the perfect place to stop and enjoy Latin-fusion Happy Hour specials while in Miami Beach, just a few minutes from the hottest swim week events. Mehzcla is known for its attention to detail, which is reflected in its immaculate presentation of dishes and cocktails to complement a fusion of flavors, making Mehzcla our top pick for Latin food in South Beach. Happy Hour spans from 4 to 7 p.m., Monday through Friday, and offers a wide range of discounted dishes and drinks to enjoy; $5 bites include Costillas, baby-back ribs with garlic-chili glaze, scallions, and sesame, as well as Ahi Tuna mini tacos, with wonton, ginger-sesame, yuzu-crema, and caviar. Additionally, the Happy Hour menu offers $4 American and craft brews; $6 wine and craft cocktails like classic sangria, rum runners, and margaritas; and $7 signature Mehzcla cocktails like the Nitro Mule and Smoked Old Fashioned. Address: 350 Ocean Dr, Miami Beach, FL 33139 2 Korean Girls at Shelborne South Beach Need a quick bite while running from event to event during Miami Swim Week? 2 Korean Girls is a to-go pop-up restaurant (at Shelborne Hotel South Beach) making it the perfect destination for a delicious meal – and craft cocktail – while hopping from one swim week event to the next. It serves modern Korean specialties and Bibimbap-inspired bowls derived from generations-old family recipes and happens to be the very first restaurant of its kind in Miami. The menu alone will have your mouth watering, some of the highlights include: 2KG Korean Fried Chicken Sammies: two crispy Korean fried chicken thighs served on a toasted potato bun topped with sweet and sour radish, cucumber kimchi, and kewpie mayo; Korean Melon Salad: a refreshing mixture of kale and napa cabbage massaged with sesame dressing, topped with white onion, shredded carrots, Korean melon, and toasted black sesame seeds; and of course, the signature Bibimbap bowl, the O.B. Address: 1801 Collins Ave Miami Beach, FL 33139 EST.33 Thai Craft Brewery & Kitchen Named the 2021 “Best Restaurant in Brickell” by the Miami New Times, EST.33 Thai Craft Brewery & Kitchen harmoniously blends distinctive Thai flavors with the culinary traditions of American barbeque, creating a warm and casual atmosphere to enjoy a meal during this year’s Swim Week. Dinner will find guests dining on dishes that combine Asian spices with hickory wood tastes, from Red Curry Crab Croquettes ($16) to Lobster Jungle Curry ($44). Signature craft beers brewed in-house at the restaurant’s on-site brewery include prized pints like the Legend Lager ($7) and 33 Pale Ale ($7). Address: 701 S Miami Ave, Unit 412A Brickell City Centre, Miami, FL 33131 Negroni Midtown Kick back and relax at Midtown Miami’s favorite local hotspot, Negroni Bistro & Sushi Bar, to enjoy a diverse international comfort food menu amongst a Nikkei sushi bar, focusing on tastes from Japan to Peru. Coinciding with Miami Swim Week 2022 is Negroni’s brand new summer happy hour available every day from 4 - 7 p.m. The limited menu features an exclusive selection of signature food and drinks priced at only $8, with craft beer at $6. For breakfast lovers, Negroni also offers daily brunch. Address: 3201 Buena Vista Blvd, Miami, FL 33127 Uchi Miami Away from the hustle and bustle of Miami Beach, the award-winning Uchi Miami is located in the heart of Wynwood to present a modern and non-traditional take on Japanese cuisine. Beyond classic sushi rolls and freshly caught sashimi, Uchi offers yasaimono, agemono, makimono, toyosu, one-of-a-kind specials and a multi-course omakase selection. Happy hour takes place daily from 5 - 6:30 p.m., serving half-off all sparkling wine and champagne to spritz up each evening, perfect to indulge in before or after any Swim Week event. Just in time for Swim Week, Uchi is collaborating with the high-end champagne brand House of Krug on July 11. Priced at $40, the special event will serve a 4 oz pour of Krug paired alongside a 2-piece Onigiri. Reservations are encouraged on Uchi’s dine-in page or by calling (305) 995-0915. Address: 252 NW 25th St, Miami, FL 33127 Rosie’s: The Backyard Rosie’s: The Backyard is a must-visit if you’re in Miami for Swim Week. Helmed by culinary experts Chef Akino and Jamila West, Rosie’s: The Backyard features an array of Southern brunch classics with a subtle Italian twist. A few favorites from the menu include the Wild Mushroom Polenta ($19), a creamy blend of roasted mushrooms topped with a poached egg and garnished with charred kale, parmesan cheese and herb gremolata for a fresh kick; or if you’re in the mood for something sweet, try the Lemon Ricotta Pancakes ($15) topped with macerated berries, creamy ricotta, and toasted pistachios for a crunch. Rosie’s: The Backyard recently opened their first brick-and-mortar location in Little River so you won’t want to miss the opportunity to visit. Address: 7127 NW 2nd Ave Miami, FL 33150 Verde at Pérez Art Museum Miami Verde, located within the Pérez Art Museum, is as picture-perfect as the museum itself. The waterfront restaurant is known for having one of the best views in Miami accompanied by elevated Mediterranean-American bites and craft cocktails made with the freshest local ingredients making it the perfect pit stop for your stay in Miami. Grab lunch from the garden-inspired menu and take in the sweeping views of Biscayne Bay before returning to the Swim Week festivities. Some of the most popular menu items we recommend include: The Miami Benedict ($22): mojo pork croquette, pickles, poached eggs, and dijon fonduta accompanied by a side salad; The Aubergine ($14), a Mediterranean-style pizza topped with roasted eggplant, lemon ricotta, oven-roasted grape tomatoes, and fresh oregano; The Piña Mojito ($16) a refreshing mix of fermented pineapple, mint, Thai basil, and Bacardi superior rum; and end on a sweet note with the signature Butterscotch Budino ($12) dessert with blood orange, salted caramel, and candied walnut dukkah. Address: 1103 Biscayne Blvd Miami, FL 33132 By ML Staff. Images courtesy of each featured restaurant

Miami’s iconic fashion festival, Miami Swim Week™ The Shows, is returning to Miami Beach this Summer from July 11th to July 18th at the SLS South Beach Hotel spotlighting the latest swim and resort wear fashion designs along with a stunning, first-of-its-kind virtual fashion swimwear Metaverse. Powered by D.C. Swim Week, this year’s Miami Swim Week events and parties will take place over the course of seven days on Miami’s notorious South Beach and feature dozens of fabulous runway shows, VIP events, dinners, parties and showcases, creating the largest fashion swimwear gathering in the world. In addition, D.C. Swim Week is hosting the Hammock Show at Miami Beach’s iconic New World Center featuring fashion business & tech panels, a unique Bali Hut Wellness Lounge created by holistic events & fashion brand, Island Tribe and so much more. This year’s events will showcase top and emerging designers, innovators and hundreds of stunning models while debuting beautiful swimwear, resort-wear fashion, virtual fashion-tech, and beauty and summer fashion trends. Nearly 100 new and top swimwear designers are flying into Miami from around the world to debut their Summer 2023 collections. “From sustainable and eco-friendly fashion from brands like Island Tribe, to the debut of swimwear fashion NFT collections, this year’s Miami Swim Week™ The Shows will be unlike anything the fashion industry has ever seen. We have designers flying into Miami from 70 countries to be a part of over 50 live fashion shows and pop-up events,” said Moh Ducis, founder & CEO of Miami Swim Week™ The Shows. Noteworthy Florida-based swimwear brands like Tiare Hawaii, DAYZ DAZE, JAMS by Jillian, GoldBarr™Swim, Maxine, Bikinilista, Onalaja, Dobikinis, and Supermodel Swimwear are showcasing new collections with runway shows at this year’s Miami Swim Week™ The Shows. The complete list of registered designers participating and exhibiting at this year’s week-long series of events is available online with more to be added. One of the biggest highlights of this year’s Miami Swim Week™ The Shows will be introducing a fully interactive Web 3.0 luxury swimwear fashion runway Metaverse and first-of-its-kind social impact swimwear fashion NFTs. In addition, select events and shows will be ticketed with exclusive collectible NFT tickets, available for sale to influencers, VIP guests and industry professionals. Miami Swim Week™ The Shows is creating the first-ever swimwear fashion-centric Metaverse experience for a global fashion swimwear audience, ultimately eliminating traditional barriers to entry found in the traditional fashion industry. “Digital swimwear fashion in a decentralized Metaverse provides a fair playing field and equal opportunity and empowerment to designers and artists around the world— No one has ever seen these kinds of graphics or digital world we have created,” said Moh Ducis. VIP tickets for the Grand Opening of Miami Swim Week™ The Shows, scheduled for July 13, 2022 from 7PM to 10PM EST at the SLS Hotel South Beach and will feature a star-studded audience of nearly 400 attendees to kick off Miami Swim Week and its series of week-long fashion shows, parties and VIP dinners, bringing together the most creative, brilliant and innovative swimwear fashion & tech minds from around the world. In fact, Miami’s very own top talented designer, Ema Savahl, will debut an innovative, new wearable art design collection with live NFT drops. After Party and Red Carpet @SLS Miami Swim Week™ The Shows is partnering with innovative fashion commerce app, RUNWAY BUY, making every runway show shoppable in real-time via its proprietary, cloud-based interactive video marketplace platform.“This is Miami’s big moment where all these innovative sectors merge together to spotlight talented designers and models while introducing new swimwear trends and technological experiences that the fashion world hasn’t seen before. This year’s Miami Swim Week™ The Shows will also include partnerships with well-known brands such asRunway Buy, Hammock Shows, JOOR.com, Fashion Innovation NYC, and the City of Miami Beach,” Ducis said. As one of the fastest growing luxury fashion show production companies in the industry, D.C. Swim Week specializes in innovative fashion concepts, event production, and procuring innovative fashion shows. Fashion lovers interested in attending this year's Miami Swim Week™ The Shows runway shows, pool parties, afterparties and more can RSVP or purchase tickets on the company's official Eventbrite page. Miami Swim Week The Shows just launched their official week-long calendar of events online and is encouraging everyone to RSVP/purchase tickets now while availability is still open. Make sure to follow Miami Swim Week™ The Shows on Instagram @miamiswimweekshows. TICKETS Miami Swim Week™ The Shows runway shows, pool parties, afterparties and more can RSVP or purchase tickets on the company's official Eventbrite page. By ML Staff. Images courtesy of Miami Swim Week

This July, PARAISO Miami Beach Swim Week is back in-person for the Resort 2023 season and better than ever with the biggest official swim week event to date, July 14 through July 17, featuring a purposefully packed schedule of runway shows, brand activations, parties, and events! Hosted in the renowned Collins Park tent on Miami Beach, PARAISO Miami Beach events will be taking place at lux locations across the city including Soho Beach House, W South Beach, 1 Hotel Beach Club, Plymouth, Tropezon, and Esme. The week of events for the Resort 2023 season will kick off with an exciting new initiative between PARAISO Miami Beach and Vogue MX, with the launch of a carefully curated pop-up shop featuring the best in swimwear and resort collections. Sports Illustrated Swimsuit will present a high-energy runway show at the W South Beach as well as a series of talks, brunches, and wellness activations as part of PARAISO Miami Beach. Additional highlights include Resort 2023 presentations from the hottest names in swimwear and resort wear including the sustainably swimwear and resort brands Luli Fama, Beach Bunny and Maaji, Acacia, Sinesia Karol, Monday Swimwear, VDM Label, the effortless luxe Riot Swim, One One, Peixoto, Icon Swim, Just Bee Queen, Abyss by Abby, Kittenish, designed by Jessie James Decker, JMP the Label by Juliette Porter, and many more. Public Events New to Paraiso are two pop ups open to the public at the Paraiso Bungalow adjacent to the Paraiso Runway Tent at Collins Park 2100 Collins Avenue along with other satellite events also open to the public. Espacio VOGUE at the Paraiso Bungalow will feature Sinesia Karol, Nua Swim, Mita Eyewear and several other LatAm designers for consumers to shop their latest collections. HydraFacial, a beauty-health company partners with JLo Beauty to launch the revolutionary HydraFacial x JLo Beauty Booster in a salon style pop up at the Paraiso Bungalow. Consumers can come and try the latest new product, mini facials and other treatments. Both of these activations will go through Swim Week Thursday, 7/14 - Sunday 7/17. Off site events 1. Paraiso Talks X Fashion for Breakfast are coming together with a panel discussion at the Soho Beach House with Mana Fashion discussing Miami, as one of the most influential growing fashion capitals and the importance its shining on the industry. 2. Sunblock Party in Collins Park by Image Skincare together with POM 3. Swim Souk at the Standard Spa brings a Moroccan vibe in the gardens at The Standard, featuring live music, fashion, and traditional spa treatments Friday 7/15 through Sunday 7/17. 4. Ticketed events: PARAISO VIP Experience Pass and runway show tickets for Beach Bunny available here. BIPOC owned brands presenting runway shows are Riot Swim and Bfyne - while Celebrity brands by Jessie James Decker of Kittenish, Natasha Oakley and Devin Brugman of Monday Swimwear and Juliette Porter of JMP the Label will also present on the Paraiso Runway. Embracing and Celebrating Sustainability Paraiso Upcycle Challenge, together with Istituto Marangoni Miami will bring student designers mentored by iconic swim brands Bondi Born, Chromat, Gigi C, Beach Riot, and Maaji to upcycle swim fabrics to create their own looks, and present two looks each to an industry jury on Friday, July 15th. More info on this year's Upcycle Challenge located here. Segundo Mano X Paraiso Beach Clean Up (Open to Public) Date: Friday, July 22nd, 2022 Time: 6pm-8pm Location: Pretty Swell / 321 Collins Avenue Miami Beach, FL -Meet at the hotel, walk over to the beach and head back to the hotel for happy hour drinks -Topo Chico will be hydrating the attendees and we will have goodie bags with treats from Garnier, Poppi and Vacation. In effort to minimize waste, Luli Fama has its own factory that permits for the product to be produced with further attention to detail than normal; this same feature also provides the brand with the opportunity to be closely in-line with material efficiency. The brand takes this one step further by using the reduced left over raw materials to produce additional products in the form of accessories such as cosmetic bags, accessories, GWP, etc. The majority of the collection presented on the runway this year will be available for purchase immediately at lulifama.com. New to Swim Week, Colombian swimwear brand ONE ONE will debut their first ever runway show on Saturday, 7/16 at 6PM. Each swimsuit from ONE ONE is made to order. Just Bee Queen will also show its new collection at 1 Hotels Beach Club; while Destination Colombia will open swim week with its show on Thursday, 7/14. All 10 Colombian brands Mola Mola, Palmacea, Bahia Maria, Praia, Pily Q, Bahama Mama, Mar De Lua, Smeralda Sw, Alma Arena, and Punta Mar channel sustainability through fabrics and reduced quantity manufacturing. RIOT Swim, a global destination for high quality, fashion-forward swimwear that can be worn season after season. Riot Swim believes that coverage and confidence doesn't have to be mutually exclusive. Highlights Include: KEVIN MURPHY RETURNS AS OFFICIAL HAIR PARTNER OF PARAISO MIAMI BEACH: Global beauty brand Kevin Murphy continues its collaboration with PARAISO Miami Beach. KEVYN AUCOIN JOINS AS THE OFFICIAL MAKEUP PARTNER PARAISO MIAMI BEACH AND ISTITUTO MARANGONI MIAMI PARTNER FOR THE SWIM-UPCYCLE CHALLENGE:Swimwear brands Bondi Born, Chromat, Beach Riot, Maaji, and Gigi C are donating deadstock fabric to and mentoring five students from top design institute Istituto Marangoni Miami, who will show their looks as part of the 3rd annual PARAISO Swim-Upcycle Challenge, created to raise awareness on fashion sustainability. SWIM WEEK SPEAKEASY VIP HUB: Invitation-only VIP space & Speakeasy featuring amenities that include sunrise pilates classes, a glam bar, and champagne. All shows will be live-streamed at paraisomiamibeach.com. Jonathan Simkhai presentation 2021, PARAISO Miami Beach Models at PARAISO Miami Beach More on PARAISO Miami Beach In July 2018, PARAISO opened its doors in Miami Beach to unveil a brand-new experiential festival that creatively united the world’s favorite fashion, wellness, beauty, and lifestyle brands. A multi-day fashion platform centralized in Collins Park and stretching to all surrounding areas of South Beach, PARAISO Miami Beach champions the core values of innovation, originality, and discovery through must-see events, imaginative activations, exclusive launches, runway presentations, and collaborations in design, music, wellness, art, and social media. By ML Staff Images Courtesy of Paraiso Miami Swim Week

Miami Swim Week returns after last year’s hiatus with brand new emerging designers, models and stylists to watch. This year the shows happening at the Faena location were sponsored by Pureology Professional Color Care. Pureology is the #1 Professional Color Care brand in the US, delivering color-treated hair just what is needs while learning to live more consciously. That’s why they developed the cleanest products they can: professional hair care that not only maintains color and gives enviable health and shine to hair, but also protects the health of the world around us. Pureology’s formulas are 100% vegan, sulfate, mineral-oil and paraben-free, and highly concentrated. Pureology’s Global Artistic Director Jamie Wiley Pureology’s Global Artistic Director Jamie Wiley, along with her team were in charge of styling hair of all looks for the 10 of the most anticipated shows happening throughout the weekend. Jamie’s thought processing going into the week was to keep the looks fun, “Coming out of a pandemic it’s time to be playful and heat up in the sun so this year’s inspiration came from bright colors, lots of water, and embracing natural textures” stated Jamie.Wiley has been traveling the globe and educating industry professionals and consumers for the past decade while proudly representing Pureology: The #1 Professional Color Care brand in the US. When asked how she prepared for one of the first in-person runway shows since the pandemic she stated, “I prepared by the water! Going to the lake and being around water. I draw inspiration from nature and the energy outside. Also gaining inspiration by doing my clients hair and what they are doing to their hair. Styling their hair naturally and embracing natural texture this summer (and beyond) by loosening the beach wave to a softer wave is pushing that look.” Jamie’s go to styling product throughout the week was Pureology’s Weightless Volume Mousse because of its versatility. As you can see there was a wide range of beautiful looks to perfect. By ML Staff. Images courtesy of Getty Images

Internationally recognized resort-lifestyle brand, Hale Bob, will present their new, retro 70’s inspired cruise collection alongside the launch of a shoe collection as part of Miami Swim Week at the Faena Forum on July 11th at 7 p.m. Guests will enjoy a flashback to the best fashion decade in history known for producing such style icons as Farrah Fawcett, Bo Derek, Olivia Newton-John, Jane Birkin and Bianca Jagger. Reminiscent of a Slim Aarons photograph and inspired by the lavish poolside parties of Malibu, California circa the '70s, the eclectic 2022 cruise collection embodies the beautiful patchwork, flowers, embroideries, and caftans so vividly present throughout fashion’s boldest decade, while staying true to the contemporary and feminal designs synonymous with the Hale Bob brand. Celebrating an innate desire to travel and celebrate life daily, the collection showcases feminine, flowy and vibrant colored mini and maxi dresses featuring whimsical prints and embroidery in addition to chic scarves, this summer’s go-to accessory, which can double as a bandana, headband, top or sarong. Hale Bob is also launching a new signature collection of sneakers and espadrilles, paired perfectly to the collection. Expertly made in the south of Spain, Hale Bob’s casual footwear features soft buttery leather, with amusing pops of color and charming prints. Creative Director and CEO Daniel Bohbot is aiming to seamlessly merge the world of pop and celebrity with the world of couture, capturing the aura of the ’70s wanderlust with this collection. “HaleBob creates clothing that sets women apart from the crowd,” explains Bohbot. “All of our prints are designed and developed in the Hale Bob studios in Los Angeles. Hale Bob captures the essence of femininity and creates a transformation for whoever wears it." For more information, visit halebob.com or follow @halebob_official. By ML Staff. Photo Credit: Hale Bob