TAG Heuer Unveils Connected Calibre E5 and New Balance Collaboration for Next-Level Performance
- Miami Living Team
- Oct 8
- 2 min read
Swiss luxury watchmaker TAG Heuer has launched the Connected Calibre E5, the fifth generation of its luxury smartwatch collection that blends Swiss craftsmanship with advanced digital performance.
Available in 45mm and 40mm sizes, the Calibre E5 features a refined case architecture with faceted lugs, reworked pushers, and a versatile strap system. It offers the largest selection of watch faces in the Connected line, inspired by Carrera, Aquaracer, and Formula 1 collections.
Powered by TAG Heuer OS, the smartwatch delivers faster navigation, enhanced wellness and sports tracking, voice call capabilities, and an extended battery life of up to three days. The built-in apps monitor activity, heart rate, running, and golf performance, helping users track and improve their physical and mental endurance.
TAG Heuer also announced a collaboration with New Balance to introduce the TAG Heuer Connected Calibre E5 40MM x New Balance Edition and FuelCell SuperComp Elite v5 running shoes. This partnership celebrates precision, innovation, and performance for athletes and active lifestyle enthusiasts.
The limited-edition smartwatch comes in a black DLC-coated titanium case with co-branded straps and exclusive purple and grey watch faces. When paired with the New Balance running shoes, users can access six customized training plans through the TAG Heuer Connected app, offering real-time feedback, pace guidance, and adaptive coaching.
“TAG Heuer is all about being designed to win. That is what drew me to this collaboration,” said Sydney McLaughlin-Levrone, two-time Olympic champion and world record-holder hurdler, who serves as an ambassador for both brands. “These tools help athletes stay accountable and keep pushing for better every single day.”
With the Connected Calibre E5 and its partnership with New Balance, TAG Heuer continues to bridge Swiss precision and sports innovation, empowering users to measure every moment and perform at their peak—on the track and beyond.