TAG Heuer Celebrated its New Carrera x Porsche Chronograph at Miami Concours
Updated: Feb 21
TAG Heuer celebrated the Sixth Annual Miami Design District Concours at their Miami Design District boutique on February 18th with cocktails by Gio Gutierrez. Specialty cocktails featured at the event included a smoked whiskey called The Carrera and a tequila based drink with a burnt orange wedge garnish called The Porsche.
In honor of Miami Concours, TAG Heuer collaborated with RIOCAM, a Miami-based photographer, to create a pop-up art gallery at the TAG Heuer MDD Boutique focused on specially curated art pieces featuring our Carrera x Porsche Orange Racing chronograph. The new bold and sporty timepiece launched earlier in February showcasing the enduring passion for racing shared by both brands.
TAG Heuer and Porsche share a rich history, an independent and powerful mindset, and a dedication to design excellence. Celebrating the new launch during the midst of Miami Concours was only natural as the special edition is the perfect symbol of the racing heritage.