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Sachin & Babi: From India, With Love

Sachin & Babi has emerged as an occasionwear brand known for its exquisite embroidery, vibrant colors, and bold prints. But do you know the brand’s rich history?

Sachin and Babi Ahluwalia met as fashion students at New York City’s FIT in 1994. They quickly discovered they were cut from the same cloth, bonding over their common interests, ambitions, and upbringing in India. Friendship grew into love, and soon after, a company. Together, Sachin and Babi built a design and embroidery business, working directly with the top houses including Oscar de la Renta, Carolina Herrera, Jean-Paul Gaultier, Manolo Blahnik, among others. While they were sharing in the creation of striking, runway-ready pieces, these self-proclaimed “dressmakers” wanted to launch their own brand for women who longed for an attainable luxury experience.

In 2009, Sachin & Babi, their own label, was born. Their pieces are made in their family-run atelier in Mumbai, which is home to second-generation Master Artisans, whose talents are artfully employed in all the embroideries and embellishment that are seen in the brand’s collections. These are the very same hands that work on the gowns and garments that grace the runways of Milan, Paris, and New York, as well as the red carpets around the world.

14 years later, Sachin and Babi continue to blend their Indian heritage with their current home in New York City. The results – exquisite prints, colors, embellishments – are magic.

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By ML Staff. Images courtesy of Sachin & Babi


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