Rolex Partners with Sundance Institute to Champion Independent Filmmakers and the Future of Cinema

As a publication that celebrates creativity and culture, Miami Living proudly supports the art of filmmaking and the visionaries who shape it. In that spirit, Rolex has announced a new multi-year partnership with the Sundance Institute as Official Partner and Exclusive Timepiece, strengthening its commitment to the development of emerging filmmakers through the Institute’s acclaimed Feature Film Program. The collaboration will provide direct support, funding, and mentorship to nurture the next generation of cinematic storytellers.

For more than 40 years, the Feature Film Program has been a cornerstone of the Sundance Institute, fostering groundbreaking voices through initiatives such as the Screenwriters Lab, Directors and Screenwriters Lab, and Screenwriters Intensive. With Rolex’s backing through its Perpetual Arts Initiative, the program will continue to guide filmmakers from early development to distribution, empowering artists to tell authentic, globally resonant stories.

“We are incredibly grateful to Rolex for collaborating with us to uplift artists and their stories,” said Michelle Satter, Founding Senior Director of Artist Programs at Sundance Institute. “Their foundational support allows us to continue empowering a new generation of independent filmmakers to bring bold, original work to life.”

Rolex has a deep and enduring connection to cinema. The Swiss luxury brand supports the Academy of Motion Picture Arts and Sciences, the Oscars® Greenroom, Film at Lincoln Center, The Film Foundation, the National Film and Television School in London, and is a Founding Supporter of the Academy Museum of Motion Pictures.

By ML Staff. Photo/Rolex