Omni Beach Life Doubles Down on Commitment to Sustain our Oceans
Environmental sustainability is a core pillar of the Omni Beach Life values story. We spoke with Dean Richards, Miami-based designer of OBL Swimwear, about their commitment to sustainability and how it aligns with the Brand.
“We are so proud to be partners with 4Ocean, an amazing organization dedicated to sustaining our oceans!” Through their partnership, Omni Beach Life removes 200 pounds of plastic and waste from oceans each month!
“Our customers care about sustainability and want to get in on the act.” Since June, a portion of the proceeds from all sales of OBL Swimwear goes toward additional waste removal above and beyond their commitment to remove 200 pounds each month!
This Brazilian-American brand transports us to the exotic beaches and vibrant beach culture of Brazil that inspired OBL Swimwear. “We invite all women to embrace the carefree confidence of our blend of Brazilian heat and laid-back coastal cool.”
“We strive to empower each woman with the notion that the beach is her natural habitat; with the confidence and comfort in her body and her bikini…knowing that the beach is not complete without her. There’s nothing more captivating than the beach walk of a self-empowered woman. It’s why our models don’t wear shoes on the runway: to express the same bold, carefree confidence.”
“Why is sustaining our oceans so vital to our brand? Because the beach is our natural habitat and if we want to live the Omni Beach lifestyle, we must preserve it!”
The freedom to be bold, fearless and unapologetically feminine.
To learn more about Omni Beach Life and shop the OBL Swimwear collection, visit www.OmniBeachLife.com
Instagram: www.instagram.com/OmniBeachLife
Contact: Info@OmniBeachLife.com