LOEWE Celebrates Craft with Crafted World Immersive Exhibition in Tokyo
- wgclients01
- 15 hours ago
- 1 min read
After visiting Shanghai in 2024, the retrospective arrives in the heart of Tokyo’s Harajuku district, continuing the rich dialogue LOEWE has enjoyed with Japan since 1973.
Designed in collaboration with OMA, Crafted World is an invitation to a sensorial exploration of LOEWE’s creativity and expertise, from its founding in 1846, to becoming one of the world’s leading luxury fashion houses under former Creative Director Jonathan Anderson’s lead. Interactive installations spotlight iconic pieces such as the Amazona, Flamenco and Puzzle bags, while taking visitors on a journey to discover Spain’s unique landscapes and craft traditions. Craft figures at the heart of this experience, with a tribute to ancestral traditions – notably those of Kyoto, where the know-how of crafting ceremonial Kama iron kettles has been passed down through members of the Onishi family for 400 years. The LOEWE Craft Prize celebrates the handmade with the works of Tanabe Chikuunsai IV and Genta Ishizuka, and the exhibition also features memorable artistic collaborations as well, including reinterpretations of Studio Ghibli creations and works by ceramicists Suna Fujita.
Crafted World Tokyo spans over 1,300 square meters with a scenography that bridges technology and craft, from an illuminated façade and a suspended moving flower garden, to special interactive exhibit space for children. An exclusive store proposes limited edition pieces designed specially for Tokyo.
LOEWE Crafted World Tokyo is open until May 11, 2025 at 6-35-6 Jingumae, Shibuya, Tokyo.
