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Lefferts Announces Partnership with Cervera Real Estate While Unveiling New Miami Beach Luxury Condo

Lefferts, a real estate development firm specializing in high-quality residential and commercial properties in Miami and New York City, has announced market brokerage leader Cervera Real Estate as the exclusive sales and marketing partner for its new condominium, 72 Park, in Miami Beach.



Just south of Surfside, the luxury development is slated for completion in early 2024 and will be the first new luxury tower on Miami Beach to permit vacation (or short-term) rentals. 72 Park's 206 units will range from 470 to 1,177 square feet, with prices starting from the $700,000s.


Located at 580 72nd St., the stunning 22-story project by national architecture firm Built Form is centrally located within a pedestrian-friendly neighborhood where residents and guests can enjoy the best of both worlds: a peaceful, charming beachside community and the exciting nightlife and culture Miami Beach is known for.


The luxury condominium is conveniently situated on the park, just steps away from the beach, and allows residents easy access to Miami Beach’s premier athletic and recreational facilities like the Miami Beach Tennis Academy, North Shore Park, Normandy Shores Golf Club and the new Miami Beach Aquatic Center and Park, which will house an Olympic-size pool, a community library, a fitness center, a three-acre park and 10,000 square feet of retail. Residents can also take full advantage of the complimentary beach service provided by the building, including transportation and recreational equipment such as Boogie Boards, paddle boards and more.


“Where coastline meets culture, 72 Park embraces the spirit of the existing beachside community while introducing state-of-the-art amenities and exciting new retail and restaurant brands to the thriving neighborhood,” said Jim Hedden, chief development officer of Lefferts. “This spectacular property is the genesis of Lefferts’ commitment to further enhancing the local Miami Beach community, and we are eager for its completion in early 2024.”


The property also features 64,000 square feet of luxurious amenities for residents, including an expansive 35,000-square-foot amenity deck with nearly an acre of lush, tropical landscaping; a 150-foot-long resort-style pool with cabanas; a bar and lounge with indoor-outdoor seating; a state-of-the-art fitness center with yoga lounge; 24/7 coworking lounge with private “pods”; kids playroom; private outdoor barbecue area; a private rooftop featuring a sun deck with dining areas and grills; and an outdoor screening area for movie nights and sporting events.



The project at 72 Park is one of four residential developments Lefferts is spearheading as part of its long-term commitment to revitalizing this Miami Beach neighborhood and ushering in a new era of investment and growth for one of the most desirable oceanfront communities.


Lefferts, whose impressive portfolio includes luxury apartment buildings, mixed-use developments and high-end retail spaces, prides itself on creating vibrant, dynamic properties that enhance communities and contribute to their economic growth and development. The firm is applying its more than 20 years of residential and commercial real estate expertise to revitalize the heart of Miami Beach, located just south of Bal Harbour and Surfside and north of the iconic Fontainebleau Miami Beach. The pedestrian-friendly neighborhood is within walking distance of the beach and features Miami Modernist (MiMo) architecture and ample green space, including North Shore Open Space Park, the largest park in Miami Beach, which recently underwent a multimillion-dollar renovation.

For more information, visit 72Park.com.


By ML Staff. Photo Credits: Elephant Skin


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