Julia Roberts Fronts Lancôme’s Skincare Revolution
- laurie2769
- 2 days ago
- 3 min read
In Miami—and frankly around the world, but perhaps more so here—the holiday season brings a desire to look fresh, youthful, and radiant as we reunite with family and friends. In that spirit, Miami Living brings Julia Roberts to the front pages of our holiday issue, as her partnership with Lancôme mirrors this universal longing for renewal and confidence.
And in a special interview that follows, Roberts opens up about her latest film After the Hunt, recalling a surprising story of feeling intimidated by actress Chloë Sevigny—reminding us that even global icons can experience the same nerves we all do.
LASTING ALLIANCE
Julia Roberts’s relationship with Lancôme has become more than a celebrity endorsement—it reflects how the brand speaks about beauty, aging, and identity. After embodying the joyful spirit of La Vie Est Belle Vanille Nude, Roberts steps into a role that reaches beyond fragrance, helping Lancôme communicate a deeper message: beauty evolves with time, and skincare can be a ritual that honors maturity rather than fights it.
When Lancôme named Roberts a global ambassador in 2009, the company called her the perfect reflection of its values—radiant, engaged, and authentic. Roberts agreed, saying that being chosen at 42, while juggling motherhood and a career, showed what the brand truly stood for. Her early campaigns challenged the notion that elegance is limited to youth, helping expand who beauty advertising is meant to represent.
As the collaboration developed, Roberts became part of a shift in Lancôme’s storytelling. She lent credibility and warmth to a narrative that celebrated confidence and acceptance over perfection. Her presence made glamour feel attainable rather than aspirational, reinforcing that beauty exists at every stage of life.
ARTISTIC FORCE
This message is amplified through the lens of photographer Mario Sorrenti, known for his emotionally intimate, raw imagery. His career—rooted in authenticity since his breakthrough Calvin Klein campaign in the early 1990s—has shaped fashion photography for decades. Sorrenti’s work avoids artificial polish, opting instead for vulnerability and storytelling. This visual language aligns perfectly with Lancôme’s evolved vision.
Sorrenti’s recent campaign for the Rénergie CRx Triple Serum Retinol pairs his aesthetic with Roberts’s timeless presence. Together, they communicate a philosophy: skincare is not about resisting age, but embracing it with confidence.
BEAUTY SCIENCE
Lancôme introduces its Rénergie C.R.x Triple Serum Retinol with the promise: “Fade your wrinkles, not your smile…” The brand highlights the pairing of Pure Retinol, Pure Vitamin C, and X-peptide in a stabilized triple-dose formula said to deliver “100% renewed skin in less than 3 weeks.” Lancôme clarifies that this performance is based on average results from an instrumental study of 35 women over three weeks, indicating full renewal of the stratum corneum.
Roberts, already central to Lancôme’s identity, becomes the face of this innovation—a voice for women seeking self-awareness, natural beauty, and self-care. The serum anchors the broader Rénergie collection, which showcases over three decades of research. Rénergie UVMune combines SPF and anti-aging benefits to protect against sun damage. Rénergie Multi-Glow revitalizes mature skin, restoring energy and radiance. And as mentioned previously, Rénergie HCF Triple Serum uses a three-ingredient system—hyaluronic acid, vitamin C + niacinamide, and ferulic acid—to address wrinkles, tone, and volume loss. Finally, Rénergie HPN 300-Peptide Cream infuses more than 300 peptides with niacinamide and hyaluronic acid to accelerate regeneration and deliver restorative results.
For anyone inspired by Roberts’s campaign, Rénergie CRx Triple Serum Retinol is available at major beauty retailers such as Sephora and Nordstrom locations in South Florida, as well as through their online stores. It can also be purchased directly from Lancôme’s website, making it accessible whether you prefer browsing in person or ordering from home.
As we celebrate the actress who continues redefining beauty on-screen and beyond, Roberts’s candid interview—featured in the pages that follow—reveals the very human side behind the icon, offering a glimpse into her humor, vulnerability, and the unexpected moments that still surprise her.