Introducing Vault Art Space Presented By Gucci and Superrare
In the first online exhibit and auction, The Next 100 Years of Gucci, 29 handpicked artists create a telescopic vision of the House’s infinite horizons through NFT artworks.
Continuing the House’s exploration of the art world, as well as its own journey through the uncharted territory of the metaverse, Gucci’s experimental online space inaugurates the Vault Art Space. Created through a partnership between Gucci and SuperRare, the pioneering marketplace for unique curated NFT artworks, the gallery is a place to view and collect the forward-thinking visions of contemporary artists. Unbound by physical walls, the space presents a regular rotation of exhibitions, each an immersive whirlwind of creativity. The debut exhibition, The Next 100 Years of Gucci, presents a selection of NFT artworks, each a collectible fragment of Gucci’s kaleidoscopic heritage. It will be showcased and auctioned off directly on Vault’s website in three drops, with the first from June 23 to July 1, 2022, the second from July 7 to July 15, and the third from July 21 to July 29. All sales will be in ETH.
For this first exhibition, Vault continues to conjure up a temporal flux by calling upon 29 handpicked artists to reflect upon the House’s century of heritage and envision what comes next. Within each work, the codes of Gucci’s past and present become signs of its future. From cryptoart natives to more traditional creators experimenting with digital artforms and from past Gucci collaborators to emerging talents, the initial slate of artists includes Alanna Vanacore, Alex Trochut, Alexis Christodoulou, Aliendope, ALIENQUEEN, Aliina Kauranne, anchenillustration, Antoni Tudisco, Dārta Katrīna, diberkato, Drew Young, eBoy, Ignasi Monreal, Ignorance1, Jordan Schiffer, Kris Andrew Small, loudsqueak, Merijn Hos & Jurriaan Hos, Paulina Almira, Pet Liger, Pindar Van Arman, SamJ, Sasha Katz, Sheidlina, Tim Maxwell, trs.mnz, Tyler Spangler, VEXX, and YEAHYEAHCHLOE.
As both a spotlight and a platform, the gallery progresses Vault’s commitment to supporting and empowering the talents of today and tomorrow, and speaks to Alessandro Michele’s vision for Gucci as he continuously pushes the boundaries of the House’s narrative to include ever-diverse points of view. Vault Art Space infinitely extends this storyline as the possibilities become endless, further advancing the House’s journey into the digital web3 art realm.
As Vault traverses the landscape of web3, the gallery puts down roots in the crypto art space. This is reflected by the House’s purchase of the SuperRare DAO's native token $RARE, marking Gucci’s entrance into the first DAO focused on curation in web3.
For the launch of The Next 100 Years of Gucci in the Vault Art Space, Gucci (@gucci) and SuperRare (@SuperRare) will host three Twitter Spaces conversations, where artist, philosopher, curator, and writer Rowynn Dumont will speak to participating artists about the creating and collecting art today. These open conversations will also be recorded and available to listen to afterwards as episodes of the Gucci Podcast, which is accessible on all major podcast streaming platforms. The first conversation will take place June 23 at 6 pm CEST.
MORE ON GUCCI
Founded in Florence in 1921, Gucci is one of the world’s leading luxury fashion brands. As the House marks its 100th Anniversary under the Creative Direction of Alessandro Michele, with Marco Bizzarri as President and Chief Executive, Gucci moves forward into the coming decades with an ongoing commitment in redefining luxury, while celebrating the creativity, innovation and Italian craftsmanship at the core of its values.
Gucci is part of the global luxury group Kering, which manages the development of a series of renowned Maisons in fashion, leather goods, jewelry and watches.
MORE ON VAULT
As Gucci’s experimental online space, Vault was created from the vision of Alessandro Michele in 2021, the House’s centennial year. Free-dimensional and forever in flux, it is a place where Gucci’s past, present, and future coexist through the power of imagination.
Its name evokes an air of magic, denoting a pursuit of precious wonders that go beyond the confines of time, and its virtual shelves host a careful curation of rare vintage Gucci pieces alongside capsule collections, limited-edition styles, and other items from a selection of noteworthy brands, all dear to the Creative Director. Vault also acts as an emissary of Gucci’s presence within the metaverse, evolving by creating with the web3based community. NFT collectibles and virtual experiences join the platform’s offering, as
Vault expands in all directions to push beyond the traditional and the purely transactional.
MORE ON SUPERRARE
Founded in 2018, SuperRare is a pioneering, curated marketplace for premium digital art, built on the Ethereum blockchain. From the beginning, SuperRare has been empowering artists to take control of their work and in new ways to prosper – with more than $300M worth of NFT artworks bought and sold on the platform to date and more than $150M going directly to artists. Conceived around the concept of single edition artworks, SuperRare has opened the art market to artists and collectors around the world. And with the introduction of the $RARE curation token, SuperRare has continued to evolve into a community-led network of galleries with their own curatorial vision.