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Gucci Ancora –Women's Spring/Summer 2024



This is a story of life’s joys and passions, celebrating humanity, irreverent glamour, and the power of simplicity and immediate emotions. It embraces diversity, vibrant colors, spontaneity, and a sense of unapologetic freedom and euphoria. It connects movies, Italy, intellectuals, and global travels with a welcoming spirit. This story cherishes shiny, tactile objects that enrich daily life, values music, dancing, family, and kisses. In essence, it’s a celebration of life, art, and joy, beautifully intertwined into a single narrative.



To learn more visit gucci.com


By ML staff. Images courtesy of Gucci.

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