FC Barcelona Moves Commercial Headquarters to Miami, Expanding North American Presence
- wgclients01
- May 2
- 2 min read
Updated: May 3
FC Barcelona announced that it is relocating its commercial operations from New York City to downtown Miami, solidifying its commitment to growth in North America and deeper connection with Latin America. The move comes with support from a business incentive grant awarded by the Miami Downtown Development Authority (DDA).
“The city of Miami has become a hub for soccer in the United States, and for us it makes sense to establish our commercial operations in one of the key markets for the Club's business,” said Joan Laporta, President of FC Barcelona. “We look forward to exploring all the synergies that can be established to provide the best Barça experiences to our fans throughout America.”
Through a new partnership with the Miami DDA, FC Barcelona will open a dedicated business space in downtown Miami. This location will manage the Club’s regional assets, explore investment opportunities, and deliver new experiences to the Barça community across the continent.
“From youth leagues to diehard fans, look around Miami and it’s clear we are a city that loves soccer,” said Christina Crespi, CEO and Executive Director of the Miami DDA. “Bringing a globally recognized club like FC Barcelona to downtown is a testament to our district’s vibrant business environment. This move strengthens our identity as a premier destination for global sports and brings new energy and jobs to our urban core.”
FC Barcelona has a long-standing connection with the U.S., dating back to 1937. Today, the Club operates multiple Barça Academies and programs across the country, engaging thousands of young players and fans through camps, events, and official supporter groups.
The Miami DDA’s incentive program has awarded over $820,000 to new businesses in the district in the past year, fueling economic growth and attracting top international brands like FC Barcelona.