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Eddie Bauer & Lucyd Unveil New Stylish Smart Eyewear Line



Innovative Eyewear, Inc., known for its development of smart eyewear under the Lucyd®, Nautica®, Eddie Bauer®, and Reebok® brands, has introduced the Eddie Bauer Smart Eyewear collection, featuring ChatGPT integration and the world’s first rimless smart eyewear design.


The collection includes four styles, with polarized sunglass lenses optimized for outdoor use. This new line integrates Bluetooth technology with a 100ft range, ultra-clear microphones, and quadrasonic speakers for music and calls. Each pair comes with a patent-pending charging dock that can recharge the glasses and three other USB devices.


Eddie Bauer, a brand with a century-long legacy in outdoor apparel, has partnered with Innovative Eyewear to enhance its product offerings with advanced technology. Harrison Gross, CEO of Innovative Eyewear, stated that the launch represents a significant step in eyewear innovation, combining style and wearable technology.


The new collection aims to merge fashion and function, reflecting Eddie Bauer’s commitment to an adventurous lifestyle. Sierra McPhillips, Vice President of Brand at Authentic, described the eyewear as Eddie Bauer’s most premium product to date, offering high-end finishes, advanced tech, and the unique experience of smart glasses.


Eddie Bauer, known for its durable and innovative products, aims to continue this tradition with the new smart eyewear line, offering users stylish, cutting-edge sunglasses and RX frames with audio verbal cues from ChatGPT.


Lucyd, recognized for pioneering smart eyewear with ChatGPT, ensures users can enjoy hands-free AI assistance, play music, make calls, and ask questions via audio commands. The collection will soon be available in various retail channels, including department stores, sports retailers, and optical stores, with options for prescription and custom lenses.


The Eddie Bauer x Lucyd eyewear collection features Bluetooth 5.2 audio, 12 hours of music per charge, 99% post-consumer recycled packaging, auto-adjusting hinges, and branded accessories like a cordless charging dock and leatherette case.


Styles and prices include:


  • Velocity ($229): A forest-green wayfarer with 11 lens color options and UV400 protection.

  • Explorer ($229): A full-coverage frame ideal for outdoor activities.

  • Navigator ($249): A pilot aviator style with titanium hardware and polarized UV400 lenses.

  • Horizon ($249): The first rimless smartglass, featuring a sleek floating lens and titanium hardware.


Innovative Eyewear aims to upgrade traditional eyewear with smart technology, providing various frame and lens combinations to meet market needs. More information can be found at www.Lucyd.co and on Lucyd’s Instagram.


Eddie Bauer, with a history of inspiring outdoor adventures, offers performance outerwear, apparel, footwear, accessories, and gear through its website and over 260 stores worldwide. Follow Eddie Bauer on Instagram, Facebook, and Twitter for updates.


Eddie Bauer Smart Eyewear Powered by Lucyd Images


By ML Staff. Photo courtesy of Innovative Eyewear, Inc.

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