Draper James Announces ‘The Decade Tour’ to Celebrate 10th Anniversary
- laurie2769
- May 11
- 2 min read
Updated: Jun 1
Draper James, the beloved lifestyle brand founded by Reese Witherspoon, announces ‘The Decade Tour,’ a 10-city celebration marking its milestone 10th anniversary.
This special tour will bring the brand’s signature Southern charm to life through curated pop-up shops at exclusive hotels across the country. The tour will culminate in a grand finale celebration in Reese’s hometown of Nashville, a city where no girls trip is complete without visiting the iconic Draper James flagship store on 12 South.
Selected for its unique character and reputation for exceptional hospitality, Pelican Grand Beach Resort will serve as the perfect backdrop for this immersive experience. Guests will have the opportunity to preview the latest Draper James collections, enjoy Reese’s signature sweet tea and experience VIP events, such as Samkas Handmade Jewelry and ChocoChica’s pastries – each curated with care and personalized touches to create a warm, welcoming atmosphere, authentic to the heart of Southern heritage, hospitality and traditions.
To kick off the festivities, Draper James is hosting a fun and exclusive PJ Party on Thursday, May 15 from 4–7 PM, featuring complimentary monogramming with your PJ purchase and an exclusive 20%, treats, and more.
Whether it’s Fort Lauderdale, Charleston or Nashville, each tour city promises to be a truly memorable experience—one that embodies Draper James’ contemporary, yet timeless Southern style and welcomes guests with the charm and grace that’s signature to the American South.
Friday, May 16, 10am to 7pm | Pop-Up Shop & Samkas Jewelry Saturday, May 17, 10am to 7pm | Pop-Up Shop & Samkas Jewelry Sunday, May 18, 9am to 4pm | Pop-Up Shop & ChocoChica Cupcakes & Cookies
Pelican Grand Beach Resort 2000 N Ocean Blvd Fort Lauderdale, FL 33305
RSVP: EventBrite
