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Discover "The Maison of All Victories:" LVMH's Immersive Microverse Celebrating Paris 2024

During the recent Viva Technology show LVMH unveiled The Maison of All Victories, a microverse that showcases key aspects of the partnership between the Group and Paris 2024. For the next three months, this immersive 3D digital platform is an invitation to explore the multiple dimensions of this major partnership.

Welcome to The Maison! 

Check out the social wall on the first floor – featuring all the social network posts from the Group and its Maisons around the Games Paris 2024 – and then head up to the second floor, where The Maisons share a behind-the-scenes look at their amazing creations for the event. Visit Louis Vuitton’s historic workshops in Asnières where the special trunks for the Olympic torch and medals were crafted, as well as the creative studios at Berluti and Chaumet. Along the way photos, videos and clickable 3D models recount the fascinating stories behind these exceptional creations. 

Now grab the elevator up to the third floor to discover The Athletes, a compelling journey into the world of the exceptional athletes who are ambassadors of LVMH, Dior and Louis Vuitton for the Olympic and Paralympic Games Paris 2024. These fierce competitors share their thoughts and inspirations, from swimmer Léon Marchand and wheelchair tennis champion Pauline Déroulède to paracyclist Marie Patouillet and the others. 

The Maison of All Victories will reveal more surprises in the coming weeks and months. New rooms and an entire additional floor will open to showcase other facets of the partnership between LVMH and Paris 2024. Don’t miss the Olympic and Paralympic Games Wall with all the latest Paris 2024 news. Plus, new doors on the first floor invite you to learn all about Sephora’s role as Official Partner of the Olympic and Paralympic Torch Relays and discover the outfits to be worn by Paris 2024 medals presenters.   

Reflecting the LVMH Group’s eco-responsibility commitments, The Maison of All Victories, although one of the largest ever 3D sites rendered in WebGL, weighs in at under 15MB. 

ML Staff. Content/image(s) courtesy of LVMH


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