Enjoy Before Returning!: Presenting DIESEL’s Autumn-Winter 2019 Collection
You may have heard of the term “wardrobing” -- the act of buying an outfit, wearing it out, and then returning it. We know people do it. It’s a rising trend, and most fashion brands struggle with how to handle it, except for DIESEL.
The new campaign, “Enjoy Before Returning,” for their Autumn-Winter 2019 collection is a playful, nonconformist stance on this controversial topic. Rather than condemning wardrobing, DIESEL embraces it.