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Crunch Time: The Benefit of Being a Cruncher

Updated: Mar 30, 2023

Speaking as one of Crunch South Beach’s personal trainers and an AFM/Fitness Lead, I want to share my story about how this industry changed my life forever and how having the right trainer helped me stay motivated.

My early years were spent in Skopje, the capital city of Macedonia. At a very young age, I started playing basketball. Sports were my life. I pursued this until high school, when I had a knee injury, forcing my life to take a different turn. Shortly after my knee started healing, I started working out with one of the best fitness trainers and rehab specialists in the country. This was the motivation I needed to keep me going. As a disciplined athlete, I did everything my trainer asked me to do and I noticed my body rapidly changing and recovering. I was amazed how you can shape your own body with the right nutrition and proper training. This is how I realized my true career path. I wanted to do the same thing for others — to help people achieve their goals, as well as motivate and coach them to success.

From this moment forward, I started reading sports nutrition books, fitness studies, and watching many fitness videos. I began attending seminars for health, nutrition, fitness, and CrossFit. In 2013, I enrolled in the Fitness Trainer Certification Program, where out of 120 students, I was the top scoring student. I received my Nutrition Certification, which allowed me to further help my clients improve their health and accomplish their goals.

One of the things that drew me to Crunch —a brand that cares about their clients’ needs— was being able to deliver life-changing results. Crunch allows me to design programs specifically tailored to my client’s needs, which keeps them motivated. I like to combine different types of workouts, both challenging and fun, such as Functional Training, Body-Weight, HIIT workouts, and body/mass building programs.

After working in over 10 gyms all around the world, I have to say, being a part of Crunch is unlike any experience I have ever had. The energy in our community, our team work, and our location are unparalleled. I am truly grateful for the opportunity to work with one of the best and most experienced fitness centers in the country. I recommend that you check out our facility (Crunch South Beach, where I currently work) and staff —we want to talk to you about your personal goals and help you change your life!

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Words by Sergio Spasov | Image by


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