Chanel Introduces Coco Mademoiselle Crush Absolu Fragrance With Gracie Abrams
Chanel has introduced Coco Mademoiselle Crush Absolu, a new fragrance crafted by in-house perfumer creator Olivier Polge as the latest evolution of the Coco Mademoiselle line.
According to Chanel, Polge completed the composition and recognized it as a formula designed to evoke an immediate attraction. The scent is presented as an intense interpretation of Coco Mademoiselle that is intended to fill a space quickly and highlight the presence of the person wearing it.
Singer and songwriter Gracie Abrams has been named ambassador for Coco Mademoiselle Crush Absolu. Chanel describes the collaboration as a meeting between the fragrance and the artist, positioning Abrams as the face of the campaign.
Further information about Coco Mademoiselle Crush Absolu is available on the official Chanel site.