Barbie Dream Fest Reveals First Group of Speakers and Special Guests
- Jan 29
- 1 min read
Barbie Dream Fest has announced the first group of speakers and special guests for its debut event, set to take place March 27 to 29, 2026, in Fort Lauderdale. Produced by Mischief Management in partnership with Mattel, the three-day experience is the first fan festival fully dedicated to Barbie.
The event will bring together figures from sports, science, fashion, media and culture for panels, interactive programs, autograph sessions and meet-and-greet opportunities. The lineup reflects the brand’s long-standing connection to storytelling, imagination and self-expression.
Confirmed participants include WNBA star and podcast host Angel Reese, aerospace engineer and NASA Mars mission leader Dr. Swati Mohan, Olympic medalist and entrepreneur Ibtihaj Muhammad, and digital creator and autism advocate Madison Marilla. The program also features science communicator and author Emily Calandrelli, historian and bestselling author Robin Gerber, and Chef Becky Brown, executive chef of the Malibu Barbie Cafe.
Barbie Dream Fest is designed as an immersive experience for families, collectors and pop culture fans. Planned attractions include a large-scale interactive Dream House, themed fashion and beauty activations, a Barbie fashion show, a space-inspired experience centered on astronaut Barbie, an 80s roller rink, wellness programming, and interactive installations focused on creativity and possibility.
Since her debut more than 40 years ago, Barbie has been a cultural figure tied to reinvention and ambition, with more than 250 careers represented over time. The festival aims to explore that legacy while highlighting how the brand continues to evolve across generations.
Tickets are now available at Barbie Dream Fest. Event updates and announcements can be followed on Instagram.