Aquazzura Unveils its First Bar at Hotel de Russie in Rome
- Mateo
- May 18
- 2 min read
Italian luxury fashion brand Aquazzura and the iconic Hotel de Russie, a Rocco Forte Hotel, have partnered to create the first ever Aquazzura Bar, marking the brand’s debut in the hospitality sector. This exclusive collaboration brings together Aquazzura’s distinctive aesthetics and the timeless elegance of the hotel that this year celebrates its 25th anniversary.
A secret garden nestled within a secret garden - the Aquazzura Bar enhances the essence of La Dolce Vita in the historic Hotel de Russie’s hidden courtyard. Once inside the hotel’s majestic entrance, guests are led to an enchanting, flourishing oasis that unfolds like the pages of an exciting storybook, invisible from the street yet captivating in its refined beauty.
The concept, inspired by Aquazzura Casa Secret Garden tableware collection, perfectly complements the hidden, magical Valadier Garden, with its botanical-inspired design reminiscent of 18th-century illustrations, enriched with birds and butterflies in lush, verdant tones.
The space is elegantly framed by dual-patterned custom awnings that juxtapose the distinct signature Aquazzura motifs— iconic black and white stripes face the exterior, while the interior unveils the whimsical Secret Garden pattern, creating an ever changing visual narrative.
Bespoke Portuguese tiles, hand-painted with delicate lemon motifs, adorn the bar, paying homage to Italy’s colorful citrus groves. Conceived by design studio Casa do Passadiço, the bar features elegant metal outdoor furniture with tufted chairs and comfortable sofas. Green trelliswork and lemon trees in striped planters frame the area, creating an enchanting garden atmosphere that complements the De Russie’s famous courtyard gardens rising dramatically behind the bar.
Each detail, from the bespoke cocktail presentation to the carefully selected table setting, has been thoughtfully curated to enhance the magical atmosphere of this hidden Roman gem, where Rocco Forte Hotels’ unparalleled hospitality meets Aquazzura’s playful modern elegance and vibrant style – creating the perfect alchemy where beauty, style and hospitality come together effortlessly.